The blistering resignation of Goldman exec Greg Smith is a reminder that a company’s culture and values matter as much as its performance numbers according to Reuters columnists Jack and Suzy Welch.

“So there are people saying he’s saying the truth and there’s people who say he’s not,” Suzy Welch says. “But the more important thing that came to our minds is you know, who is paying attention to the culture in companies. And we have just seen so often that culture comes second to the numbers in too many companies. People think culture is very touchy feely, it’s very airy fairy. And they just relegate it to a conversation between HR and the employee and they don’t understand that culture is as hard as the numbers and is as important as the numbers.

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